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Marketing with Social Media/Networking Sites

Most of the marketers are using customary marketing techniques like run-of-site advertising, microsites to shove the messages into these networks.

Social Networking Websites:

In addition to our custom marketing techniques, we need to engage in a personal relationship with users by providing something in value in social networking sites. Instead of sending the same messages, promotions are good, but even better information that users can pass on to their friends.

Social Media Websites:

The most popular brands in Social Media Websites are, MySpace and YouTube.

Myspace is the most popular community websites online and is among the top most visited sites on the Internet.

People use MySpace for a variety of reasons like making friends, socializing, conveying their views, promoting themselves and their business. Even though MySpace is not a commercial organization we can use it for brand awareness and promotions.

For blogging in MySpace, you need to add friends. Try adding good list of friends and start posting on you blog. Don’t add too much of friends in a single day. If you exceed 300 in adding friends/day, your account will be deleted.

Don’t target MySpace only from sales pitch. Then it won’t work for you. Try adding arong 500, 600 people in your list and include your website promotions, services at the middle of your interest.

 

YouTube is media website that will host your short videos for free of cost. YouTube was set up only in march 2005 and it is one of the best known website in the media.

Here is an example of marketing techniques using Youtube:

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They've announced the results and you can check the winners video by clicking here.

Check out to know more of marketing using YouTube by clicking here. Create better videos for your promotions, services etc etc. Create a cache video and publish the url through viral marketing etc., Creative is also become an important element in marketing. Those little promotional postcards aren’t going to cut it anymore. 1

Posted by: Pratheeba Panneer Selvam  on 1/23/2008

Comments (2)  
Re: Marketing with Social Media/Networking Sites    By manikandan on 7/17/2007
Useful Article

Re: Marketing with Social Media/Networking Sites    By sumanrao on 9/26/2007
Well ,Social community websites are being popular and growing day by day .
if we see the traffic of Myspace.com its 20 times more than Google .

and also when it comes to marketing .we need to identify the bottle necks of why where and whom the targeting is for .say it is Adwords or Rich media Ads .more to comment >

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