Best Time to Issue Press Releases:
- Send press releases on Tuesday - Wednesday's or Monday Afternoon (Sat and Sun are holidays. So, They'll be busy on monday. Thats why we are sending our press releases on these specific days)
- Bank Holidays, Government Holidays and other religious days are slow news days. So, that's a good time to issue a press release
- Try to publish the press releases in the morning rather than evening
- Avoid Weekends
- Send to big magazines 6 months before an event
- Update your website with the release before distribution
- Monthly Publications often go to press six weeks prior to publication date
- If we go with free press submission or minimum payment, then we really need to plan 5 - 10 days in advance, for the search engine to index it.
Other Details:
- Publish your press releases in from a "News Angle: and not from a "Promotion Angle"
- Provide as much contact information as possible
- Don't use images. If you want to you, use a small and crisp image
- Don't send email press releases with attachments
- Don't Follow-up
- Submitting press releases into newswires works good in US
- Sending press releases via email works good in UK